Brenda Kinsel

"After 23 years of having a great business as an image consultant, I had no idea how much more joy I would discover within this profession after taking Caterina's course. I am enjoying a whole new area of business as a result of techniques that Caterina taught us. I expect to be expanding this part of my business even more. One thing is she showed me how to triple the number of people that are signing up for my email list, each week. I really enjoy her "can do" style and her emphasis on creating ease in business. Thanks Caterina!"
 - Brenda Kinsel, AICI CIP, Author of 30 Days to Diva Style! and 40 Over 40
 

Elizabeth Fong“Prior to working with Caterina, I was trying to build my business on my own. I knew what my goals were, but didn’t know what steps to take that would help me realize them without wasting time and making costly mistakes. Caterina has empowered me to take action in building my business. She gives me step-by-step instruction to break through my obstacles (real or imagined) to success. I see Caterina as a faithful, unwavering compass that guides my business over the rough waters of entrepreneurship. It has been a privilege to be work with Caterina. Her wisdom and expertise have given me newfound confidence to go after my goals and make my business a success.”
 – Elizabeth Fong, Image Consultant


Heather Elrick“Investing in Caterina’s Expert Advantage Coaching sessions was the best step forward I could have ever taken for my business!! Within the first two weeks I’d clarified priorities and goals, and developed a viable Speaker Sheet that provided an immediate (and additional!) revenue stream. Caterina’s value-packed service proves that you need to give first, before you receive, and her being available for questions, editing and offering lists of free resources was simply the icing on the cake!  I’ve never before had access to such an incredibly generous educational forum and I would say that you can’t afford to not invest in yourself.”
– Heather Elrick, AICI, CIP


Bernie Burson“Taking Caterina’s teleclass coaching series has helped me get off the dime and get going with my image consulting business. So many things I had been meaning to do . . . I got them done!  But motivation was just the start. Caterina offers a lot of practical information and provides a real roadmap to success.”
 – Bernie Burson, AICI, CDI


Trudi Bonomi“I am so grateful to have found Caterina’s class. She taught me everything I had on my list to learn and did it in a three-month period. I have established myself as an expert in my area and have learned the skills to work smarter, not harder. Anyone who is looking to take their business to the next level should work with Caterina.”
– Trudi Bonomi, Image Consultant/Life Coach


Karen Tsuo"Caterina, and her Business Breakthrough Expert Advantage course, showed me my blind spots, directed and motivated me step-by-step to develop my marketing strategy and helped me upgrade my promotional materials. I am now more confident of my professional image, public speaking, and promoting my service, feeling much more at ease about approaching potential clients."
– Karen Tsuo, MA, MA, AICI


Annie Brumbaugh“Caterina provides a roadmap to help you whip your business into shape. She asks insightful questions and makes you answer them. If you want to think more like a business person, Caterina is the coach for you.”
– Annie Brumbaugh, AICI, CIP

 

Cheri Bertelsen"Caterina's ideas and enthusiasm has been like a "shot in the arm" to my business. All of her suggestions are great, especially how to develop and design a professional speaker sheet. This has given me added confidence when contacting groups and businesses. My goal for this year has been to book at least two paid speaking engagements a month and I am well on my way to achieving that!  Thanks Caterina."
– Cheri Bertelsen, AICI CIP, CDI





Image Business Breakthrough Live TeleCourse
Make Your Business Thrive With The Image Business Breakthrough Group Program Starting September 2010!

 Does your business fuel your passion and your pocketbook?

Many image consultants try to grow a successful business and stop short of creating the strategies and solutions that could give you true financial security and wealth-building opportunities.
 
To make your image business soar, you must position yourself as an expert.
Today’s savvy clients want to work with the person who can do the best job. Everybody wants to do business with an expert! When they find someone known for doing top-notch work, they will gladly give you their business with less concern about price.

So, what’s stopping you from having a breakthrough in your business?
Creating an expert image can be a daunting task. Perhaps you don’t know how to get started or what to do next. Maybe you don’t feel comfortable writing articles or speaking in public.  Maybe you’ve tried these, but encountered so many roadblocks and disappointments that you’ve given up. When will you stop settling for less than you deserve?

It’s time to learn how to create a business breakthrough!
If anyone is going to be the expert in your field, have it be you.

In the Image Business Breakthrough Program, you will put tested and proven expert strategies to work and begin attracting clients with ease by positioning yourself as an expert.
Dana Lynch"I love the Expert Advantage Business Breakthrough Program. I've learned so much more than I ever could have hoped for. Caterina is truly an expert in her field! I always feel encouraged and ready to forge ahead at the end of each call. The accountability has been excellent, and I've achieved so much more than I ever would have on my own."
– Dana Lynch, President, Elements of Image
 
Step-by-step, you will create your business breakthrough.
Following Caterina’s guidance can shave months, even years off your journey to success.

During this course you will:

• Begin to see yourself as an expert

• Gain clarity on how to brand your business, send a consistent message with your brand and solidify your brand with everything you do

• Use your website to provide value-added content that establishes you as an image expert and gets you clients

• Begin to conduct teleclasses and telecourses as an image expert marketing tool and a huge additional source of steady income

• Pick the ideal market to target so that you are the “go to resource” for anyone in that industry

• Develop the simple marketing piece that will get you booked as a presenter in front of your target market over and over

• Use speaking to promote yourself as an expert and make your phone ring

• Easily write articles quickly that you can use over and over to add credibility, grow your list and attract new clients

• Place articles in publications and on web sites where your potential clients will see them
 
• Quickly produce low-cost, high-profit image information products that extend your brand and raise your profile, significantly increasing your profit

• Discover how to use a blog and podcasts to send your message around the world and attract clients from the four corners of the globe

Live teleseminars and coaching sessions:

DATE/TIME:
 

Tuesdays at 12 noon PT/3 PM ET

September 21st, 28th
October 5th, 12th, 19th, 26th
November 1st, 9th, 16th, 23rd, 30th
December 7th

To check your local time visit
http://www.timeanddate.com/worldclock/

Sarah Hathorn“Caterina’s Expert Business Breakthrough Program is incredible. I learned so many great ideas to build my clientele. Caterina’s coaching style is powerful. She empowered me to design client packages to sell at my seminars to increase my income. I have published two articles and began sending out my newsletter. Caterina has been a great partner and helped me look at my business from a new perspective to enjoy greater business success.”
– Sara Hathorn, AICI

Join the Image Business Breakthrough Program Now
The Image Business Breakthrough Teleseminar sessions are just the tip of the iceberg.
This is so much more than a class or even a telecourse. It is a treasure throve of information, resources, solutions and access to experts. You will receive everything you need to build a profitable and sustainable business.

 

Live session recordings—listen anytime!
You can listen as many times as you like, or if you have to miss a session.

Sign up now with your credit card on our secure server.

 


To receive over $1000 in business building resources including:


Tom DrewsA WEBINAR ON WEBINARS (75 minutes)
How to Take Advantage of Webinars to Grow Your Sales and Build Your Business!
Presented by Tom Drews, President & Founder of What Works! Communications
Given the current state of our economy, now is an especially ideal time to explore new and highly effective ways to sell more and close more business. Most of us are familiar with webinars, but few of us know how to take full advantage of them. And this is where we can help!  Regular investment: $47 FREE access to recorded webinar for Image Business Breakthrough participants

Allison BlissWEBINAR (75 minutes)
How to Maximize Your Search Engine Optimization to Attract Clients with Ease
You  want high search engine rankings. You want more website traffic. You want new clients who find you on the Internet. But how do you get them? There are lots of ways and we are going to show you how. This webinar will teach you to understand SEO – Search Engine Optimization – more than most designers and  webmasters. Plus you will learn dozens of tips to get you started on your own Search Engine Optimization (SEO) so that your website can be found by those who you want to find  you – your potential clients.  Regular investment: $47 FREE access to recorded webinar for Image Business Breakthrough participants 
Allison BlissUsing Social Networking to
Build Your Business with Zita GustinOver the past year, the Internet has been a hotbed of activity in the realm of Web 2.0. Social media burst onto the scene and our lives will never be the same!  If you have not prepared yourself to ride this wave of social activity, you may be missing out on a variety of opportunities to expand your footprint as an expert and you may also be missing out on new clients.


FREE access to Zita's session recording and handouts, as well as ten other marketing experts, all part of the Business Breakthrough Online Institute

Spotlight Forum TeleSessionsSpotlight Forum TeleSessions
You are invited to get some coaching and consulting from Caterina and pose questions to other business owners on a challenge you are facing in your business.
Upcoming Spotlight Forum TeleSessions:


 

June 17th, Thurs., 12 noon PST/3 PM EST

(dates are subject to change-with notice)

All sessions are recorded and posted in the Business Breakthrough Online Institute
Business Breakthrough Online Institute24/7 Full Access
to the Business Breakthrough Online Institute
• You will get access to previous class session recordings for any topics you can not wait to get started on. With each topic are examples of what other entrepreneurs are doing in their businesses to get your creative juices flowing.
• You can take advantage of links to many recommended free or low-cost resources – Caterina is always looking to maximize your marketing dollars.
• Here you will also find the roster of experts that Caterina has assembled. Listen to their bonus sessions on a variety of business building topics, including: Starting Your Own Radio Show, Writing Winning Copy For Your Website and Getting Local Publicity.
 
1.2 AICI CEUs can be earned by attending this program.  
Click here for more information.
 
Marion Gellatly“I have just completed Caterina Rando's Business Breakthrough (formerly Expert Advantage) series and I've learned many ways to add additional earning power to my business. I've put her ideas into practice and am already earning additional monies and gathering more potential clients than before from my speaking engagements. It's so easy. Caterina's course has already paid for itself. I'd recommend it to anyone.”
– Marion Gellatly, AICI, CIM, President of AICI 2005-2007

Here's what we will cover in each telesession:
Session #1:
Top five objectives to building a profitable and sustainable business
Thirteen value-based marketing strategies to grow your business

Session #2:
Are you a generalist or a specialist? – How to be successful at both
Identifying your ideal client to easily attract them in droves
    
Session #3:
Creating your value-based website to establish you as an expert and build your list

Session #4:
The power of public speaking to grow your business
Getting your speaker sheet done to get booked as a speaker

Session #5:
Positioning yourself for maximum revenue when you present
How to easily get booked as a speaker

Session #6:
What to do before, during and after a speech to come home with clients

Session #7:
The power of service packages to make it easy for potential clients to say “yes” right now
How to sell packages when you present

Session #8:
How to profit from the extreme power of teleclasses as a marketing and income stream
Introduction to webinars for fun and profit

Session #9:
How to write articles quickly to establish yourself as an expert
Effectively using article and blog posts to grow your list and build traffic to your website
Article placement services secrets revealed
Getting your articles published in traditional publications for massive exposure

Session #10:
How to build an effective implementation team
How to create additional revenue streams for greater profit

Session #11:
Overview of information products to build significant revenue
How to write a compilation special report to sell right away
How to write an ebook to grow your list fast

Session #12:
Cultivating strategic alliances to add a 24/7 sales force to your business
Adding an affiliate program to maximize your time and get lots more clients
Ready to create a breakthrough in your business?

Imagine building your business with ease.
As the program ramps up your strengths, you will see breakthrough changes in your business. You will:
• Increase your effectiveness and productivity by putting achievable strategic plans, action plans and consistent systems in place.
• Get to your goals quicker by taking advantage of the best resources, ideas and possibilities.
• Build your momentum and focus with week-to-week accountability.

And if you’re like most, you will find the inspiration you need to break though challenges that have held you back in the past.


Live session recordings—listen anytime!
You can listen as many times as you like, or if you have to miss a session.

Sign up now with your credit card on our secure server.

Sign Up Now!

 
SEPTEMBER IMAGE BUSINESS BREAKTHROUGH PROGRAM

12 noon PT/3 PM ET

September 21st, 28th
October 5th, 12th, 19th, 26th
November 1st, 9th, 16th, 23rd, 30th
December 7th


Full Investment of $1,200 in one installment--save $100!
OR

Four Easy Installments of $325 per month starting when you register, all automatic payments. Total investment: $1,300.

*Upon registration for the Image Business Breakthrough Program, you will be receive immediate access to the Business Breakthrough Online Institute, as well as the many bonuses listed above. Your access to the Online Institute goes through December 31st, 2010.
1.2 AICI CEUs can be earned by attending this program.  
Click here for more information.
To ask questions call 415-668-4535 or e-mail info@imagebusinesscoach.com